by Meryl Rosenthal President and CEO for FlexPaths
When I think about our business - and true "aha" moments when decisions I've made truly redirected our business thinking and made an impact, several stories come to mind. One was a pivotal dinner discussion I had with a cousin. Excited that Robin and I had just started our business and knowing his involvement in the production of Broadway shows, I raved about the fact that our first order of business was to champion flex - and to do so via a film or documentary. I thought he would give me a high five and kudos. Instead, this usually kind, soft spoken and mild-mannered person looked me straight in the eye and said - if you are inspired by this topic, don't talk about it, do something about it. I was so moved by his reaction, then by his words, that I called Robin.

We were then inspired to ensure that FlexPaths had a true solution orientation - that our mission statement, initiatives, company direction and value wasn't around simply evaluating flex or communicating it or showcasing it. And that it served dual audiences - flex seekers and flex employers.